Category: Uncategorized
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Does Fixing Old Broken Links Still Matter to SEO?
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Fixing broken links has long stood as an SEO best practice. But if you’ve run into situations where you’ve fixed a broken link and nothing happened, you’re not alone. In today’s…
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The Maker SERP Squeeze: Why Should SEOs Care?
Hey folks, this is Russ Jones, Adjunct Search Scientist here at Moz and Principal Search Scientist at System1. I want to talk today about a long-standing theory in search engine optimization, which generally goes like this: reviewers, aggregators, and non-manufacturing retailers will, over time, push makers and manufacturers out of the SERPs. The recent Google…
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8 Ways to Champion Animals in Your Local Business Marketing Strategy
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Image credit: Yoshihide Nomura If you’ve ever had the privilege of being present for a baby’s first joyful encounter with a household pet, you’ll have noticed the profound wonder and excitement…
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SEO and Accessibility: Technical SEO [Series Part 3]
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. We hope you’ve enjoyed this series on SEO and accessibility. In the final installment, Cooper shows you how the technical SEO strategies you implement across your site can help make it…
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The MozCon Virtual 2021 Final Agenda
This year’s MozCon Virtual is right around the corner, and we couldn’t be more excited! If you’ve never considered it before, it’s high time you became acquainted with the idea of a “couchference” — a full-fledged conference held from the comfort of your home office space, real office space, or even your sofa. On July…
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8 Tips for Finding and Hiring the Right SEO Provider
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. It doesn’t take a pro to do SEO. But hiring one can certainly help. For business owners who are ready to take their SEO efforts up a notch, it may be…
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5 Free Google Tools to Upgrade Your SEO Strategy
There’s plenty of room for paid tools in the SEO space — Moz is a prime example — but if you’re just getting started or lack the budget necessary for fancy tools, there are still many resources available. In this piece, we’re going to cover five of our favorite FREE Google tools, and how they…
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SEO and Accessibility: Content [Series Part 2]
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. As SEOs, our goal when we’re creating content is to provide equitable access, which means that content isn’t just available to search engines, but also to people of all abilities. In…
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Web Content Accessibility Guidelines: What They Are and Why SEOs Should Care
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. If you’re currently working to make your website accessible to all users, you’ve probably already heard about the Americans with Disabilities Act (ADA). This piece of US federal legislation was passed…
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MozCon Virtual 2021 Interview Series: Ross Simmonds
Whether you recognize his iconic tweets or have read one of his content exposés on some of the world’s most powerful brands, Ross Simmonds has certainly made a name for himself in the content world. Through his experience working with clients both large and small, Ross has discovered the perfect recipe for developing and distributing…